1859 Launch
Oregon Gets Her Own Magazine:1859 Oregon's Magazine
June 1, 2009
BEND, OR—Deschutes Media, a Bend-based publishing company, announced today the kickoff of, 1859 Oregon's Magazine, a statewide lifestyle quarterly magazine that will launch July 1. Named for Oregon's year of statehood, the magazine will capture the true Oregon for Oregonians, its admirers and visitors.
“Oregon is a wealth of recreational, ecological, historical and entrepreneurial intrigue,” said Kevin Max, 1859 editor and Deschutes Media partner. “1859 Oregon's Magazine is that vehicle that folks from Pendleton to The Pearl and from Bend to Bandon will recognize as their own. I describe 1859 as a National Geographic merged with a Condé Nast Traveler, but all done for our own Oregon.”
Max, the former editor of Bend Living and Bend Business Review, together with Heather Huston Johnson, formerly the advertising sales director for Bend Living and senior account executive at Oregon Home, are the primary partners at Deschutes Media, LLC.
“Besides a unique statewide editorial reach, 1859 offers a smart regional buying opportunity at a time when advertising budgets of Oregon businesses are constrained,” Houston Johnson said. “We've had great early success and are excited to introduce 1859 to our readers and subscribers this summer.”
With distribution throughout Oregon and northern California and Washington, 1859 will target Oregon's largest travel and in-migration markets. 1859 Oregon's Magazine will be available in Barnes & Noble, Borders, independent bookstores and at 1859magazine.com in July.
Deschutes Media will embark on a statewide summer-long motor coach launch tour of Oregon beginning July 2nd and rolling into dozens of towns over July and August. For more details about partnerships and advertising, contact Deschutes Media at 541.550.7081, or heather@deschutesmedia.com. To request a media kit, go to www.1859magazine.com.
www.deschutesmedia.com
541.550.7081
550 Industrial Way, #24
Bend, OR 97702
